Fall-1 2008 T-Shirt Preview Part 3 - Guts Mop
Try as we might, no T-shirt design we ever do seems to eclipse the popularity of just putting our Bear Mop logo onto a T-shirt. I guess people can’t seem to ever get enough of a good thing!
And while the inclination to just be lazy or easy with the Bear Mop has at times overtaken our creative side, I don’t think anyone here or anyone out there would feel satisfied if we simply just slapped the Bear Mop on different color tees, in different color inks or print processes over and over and over… at least not satisfied for very long. Sometimes what you’re restricted by helps fuel some interesting creative decisions. So we’ve taken the task of trying to come up with new and interesting takes on our Bear Mop logo which brings us to the…
We decided to do our Bear Mop as if it were one giant organism in the shape of our logo. Complete with it’s own skeletal, circulatory & nervous system. But we couldn’t just leave it at that could we? We had to then rip him up a bit, break some bones, gouge out an eye and let him bleed for it to feel totally right!


August 21st, 2008 at 10:48 am
oh damn, that’s just nice.