Funyun Is True Love: A Bloglin Interview w/ Molly Soda & Hot Sugar
Friday, April 20th, 2012The red carpet of the millennial generation is not woven from cloth and yarn but instead with data and content, and the age of the internet celebrity is upon us. One of the first tumblr stars is the young Molly Soda, who’s internet presence is fastidiously followed by thousands of fans, and who’s aesthetic is an appropriate avatar for the culture of the virtual world writ large. Part artist, part curator, part provocateur, and always part tween, it’s easy to see why Molly has such a following.
Her boyfriend Nick Koenig, AKA Hot Sugar, embodies a similar novelty of artistic approach, but in the sphere of music. Using samples he records himself – using everything from a prostitute’s heartbeat, to a cracking human skull, to someone chanting on the sidewalk – Hot Sugar makes intricate songs both for his own releases and as a producer for artists like The Roots and Big Baby Gandhi. Both of them were nice enough to sit down with me for an interview.
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Lets start with a hard one: how would you describe your current hair color?
MollySoda: Blueberry Creamsicle ;-)
Let’s talk Funyun. Let’s get an update on Funyun Soda-Koenig.
Nick Koenig: Like what he’s up to or what he is? Well, okay, I’m always off put by people who make Facebook profiles for their newborn children then update it as that child. I don’t know if you’re friends with any of them.
MS: I’m not. But I know they exist.
Did you just make this up?
NK: No, no, no! There’s a certain age range-
MS: 18 year old girls who just had babies.
NK: I’m from Jersey, I know a couple high school fellows that have kids and – I mean – people make Facebook profiles for their pets, so it’s not that surprising that they’re managing their own babies’ too. So I got friended by a baby. It was clearly updated by-
MS: By the parents? As opposed to what?
NK: Well then I started to friend other babies. Which is even creepier really. I haven’t been accepted by a single baby yet.
MS: Makes sense.
NK: Long story short: I felt left out. Well I thought it was super awful in general. To start an internet profile or buy into something that the kid doesn’t necessarily want to be a part of. So that’s how Funyun, me and Molly’s internet child, came about. But like most things that started as something I despise, it then slowly turned into an ironic love and then, of course, now it’s a true love.
MS: Is that what Funyun is?
NK: Funyun is true love. But on day one, at the 30 minute mark, he hated his parents.
MS: Yeah.
NK: He hates that we monitor his internet presence. So when he posts his ICP videos or whatever – he’s also really into Brokencyde-
MS: Funyun loves Brokencyde!
NK: Funyun is the biggest Bronkencyde fan there is. Because they get him. I also like when families have very awkward personal family interaction on public forums like Facebook or Twitter.
Speaking of which, Molly is it weird for you when people come at you with an already established intimacy when they don’t actually know you?
MS: It can definitely be weird. I’ve even had people call me. Like they get my number and they’ll call me. This happened to me a lot last year. Girls would call me like “Is this Molly Soda?” and I’d be half drunk and say yeah and then they’d just unleash all of these problems they have on me. And it’s so weird that they would just find my number and call me out of the blue for advice.
NK: Did you give her advice?
MS: I try to.
NK: Is it boy problems?
MS: Usually it’s boy problems. But they should know that I always say the same thing “You’re too good for him, snap your fingers and walk away.” But that’s the best advice, it really is. If someone is making you fucking miserable then what are you doing. Obviously they’re not what you want. But I get really flattered when 16 year old girls ask me for advice. I didn’t really have anyone to ask advice to when I was that age except for like my other 16 year old friends who knew as little as I did.
It is interesting, with the internet, that people have contactable role models.
MS: It’s weird. It’s good though. I used to do LiveJournal in high school and that was the best way for me to deal with anything that was a problem. If I was feeling particularly angsty I could blog about it and then you’d have all these comments like reassuring you. I feel like the internet is all about reassurance. Like “You’re okay!” It’s all about validating the things that happen to you.
I mean kids used to talk to posters on their wall of people they liked. But now you can actually talk to them, at least through their twitters.
MS: It’s the craziest thing.
NK: Bieber, followback!
MS: You have so much- I mean Kim Kardashian isn’t necessarily gonna respond to you, but the fact that she might read it is really strange and powerful.
NK: I like the online militias that defend the honor of internet celebrities. Like if you write something about Beyonce you’ll have team Beyonce on your back for three days tearing you up.
MS: That’s how you know you’ve made it though. I need a Team Molly Soda. I look at my mentions, I try not to search my name though. No one is going to @ you if they’re trying to diss you, and I don’t need to see that.
You don’t wanna respond to the haters?
MS: No, because that’s what they want.
NK: Team MollySoda does that!
When you started your tumblr did you ever think it would be as big a part of your life as it is?
MS: Not at all. I only started it because one of my good friends, Eric, was really into it when it first got big back in like 2009. He was like “Yo you should get a tumblr” but I sort of had a blogspot that I wasn’t really using. It was a transitional period from LiveJournal, and there were two years of my college life that I didn’t have documented on the internet in any way. So I started the tumblr. And somehow it picked up and I’m not really sure how.
I wonder when people will stop fucking with the internet. In terms of like being bloggers. I wonder when tumblr will become kind of irrelevant and all the people that were into tumblr just don’t move onto whatever the next cool thing is.
When you post do you think about how many people are reading?
MS: No. I definitely don’t think like “all these people are seeing this right now.” You can’t.
Do you have a name for the aesthetic you try to foster on your tumblr?
MS: I feel like I get this question a lot. I don’t think I can or want to describe it. Other people do a good job at labeling my aesthetic. I don’t necessarily agree with it but I don’t want to pigeonhole my tumblr/my work/what I’m going for since I think what I like/what inspires me is constantly evolving.
Do you think that the nature of reblogging on tumblr fosters a collective/communal environment, or does the ability to choose from seemingly endless content create many super-individualized environments?
MS: I think tumblr is such a collective environment. More so than other blogging platforms because it is less text based and is more about sharing photos/videos/ideas.
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