• Мишка x Omerica Keep Watch Bloodwood Plugs ($85.00)
• Мишка x Omerica Keep Watch Ebony Plugs ($65.00)

We’re about to fill a void in your life in more ways than one. If you’ve got wind whistling through your ears and Keep Watch in your hearts, then cease your lamentations because the long awaited Keep Watch plugs are here and they want to mod your bod. We collaborated with Omerica, an organic jewelry company, to make these plugs in both Bloodwood and Ebony models.

The Bloodwood comes in sizes from 00 to 1” and is hand inlayed with white and blue tinted holly with etched detailing in the eyeball. The Ebony comes from size 00 to 1 3/8”. Each features the Keep Watch eyeball on the front and then a little Bear Mop on the back. Since there’s so many different sizes, these things come custom order in whatever you need. But since they’re made to order, please allow 2-4 weeks for delivery. Waiting is tough, but when the prize is this good it just don’t matter.

• City Of God Poplin Shirt ($80.00)
• Bear Mop T-Shirt ($32.00)
• Guillotine Twill Cut-Off Shorts ($92.00)
• Head Hunter Snapback ($30.00)

Recently, while racking my brain for the outfit that would make up the first Steady Peddlin’ of our Summer 12 collection, I decided that I wouldn’t leave the office until I had the perfect one. Stealing myself away in a pile of toys – because we have those here, f’realz – I waited until everyone else had left for the night and then wandered into the warehouse. Traipsing through the piled high boxes of oven fresh wares, I was overcome with the possibilites before me, the sheer majesty of the outfit combinations, rivaling that of the Sonic drink options. What I really wanted, however, was the City of God Poplin Shirt. Trouble was, the box containing it was way, way high.

I’m a pretty short guy (4′ 9” on a good day) so even on the stepladder it was just out of my grasp. Stretching out with a repurposed broom handle (I was a creative writing major, not an engineer) I thought I could reach it. I was almost there but then CRASH!! Disaster struck. I was firmly lodged beneath what must have been several tons of boxes, a Grey Gardens level of Jenga inspired catastrophe. Summer 2012 spilled out in droves around me. I was trapped in the dark, lonely warehouse without food, water, or the internet. The suddenly imminent possibility of death overcame me. When a feasible end point for your life appears in front of you, the perception of time becomes suddenly and radically different. In the unpredictable forwardness of our daily existence each second invariably becomes a smaller division of the larger whole, each subsequent passage statistically less significant, which allows you to deal with its unceasing procession.

However, trapped underneath those boxes, each passing moment was of equal importance, one more click towards a bitter end. The only thing that kept me going was the beauty of the clothing surrounding me. The Guillotine Twill Cut-Off Shorts, perfect for biking around the city in the Summer with their useful D-ring. The Bear Mop T-shirt in a azure blue, matching with the splashy accent on the Head Hunter Snapback and reminding me of the sky I may never see again. And, of course, the precious City of God Poplin Shirt, the object of my desires and potential Turin Shroud. If it had to end like that, at least it would end with me looking awesome. I slept. Thankfully, when the rest of my coworkers arrived less than 15 hours later, I realized the situation might have been a little bit less dire than I predicted. I did have some really bad pins & needles though, so, y’know. I gleefully called my parents to tell them the whole story, and my mom got scared and she said “you’re moving with your Auntie & Uncle in Bel-Air!”

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234

Мишка Summer 2012 Lookbook Shot by Chris Brennan

Never fear, the Мишка Summer 2012 Lookbook is here! We’ve been doing a fair bit of previewing, from the looks at individual items to the teaser video that Brandon Tauszik put together last week, but it’s all been leading up to this. If I could force your computer to play “One Shining Moment” right now I would: we’re on that culmination swag today.

Continuing the trend of the last few Lookbooks, for Summer 2012 we picked a specific location and included local musicians doing their thing in and around the city they love, dressed to the nines in brand new Мишка. This year, the Bay Area was the destination, and Zachg was our guide. Bloglin Contributor, rapper, and serious hip-hop head, Zachg put together a who’s who of San Francisco and Oakland rap artists, packing the Lookbook with 9 great subjects. Photographer Chris Brennan came in and made everyone look positively awesome, galavanting around the beautiful bay in a bevy of Summery outfits, all of which can be yours today. From Мишка veterans Main Attrakionz to new friends like master twerker Chippy Nonstop, Antwon and Bad Slorp, and production duo Friendzone, the Lookbook has it all.

Whether you’re getting blazed at the scenic view with The Jealous Guys, crate digging with Anticon founding member Jel, skating with collective the Ontask Family, lounging out with Quelle Chris, or partying up with Trill Team 6, you can rest assured you’ll look great in something from Мишка Summer 12. Best of all: the whole thing is available right now!

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234

Maui Wowie 5-Panel Blue

Scavenger Hunt 5-Panel

Maui Wowie 5-Panel White

Мишка Summer 2012 5-Panel Hats Available Now!

We don’t do 5-Panel hats all the time, but when we do we make sure they’re Dos Equ- wait. But when we do we make sure they’re exceptional. This dose is no different, and each of these 5-Panels are a perfect alternative to the Snapback or Fitted this Summer. Don’t get me wrong, I love those two, but sometimes you just gotta change the pace up.

These three 5-Panels each feature a pattern made especially for this collection and used on other items like Poplin Shirts. Each one embraces the reason for the season, with light colored graphics crafted for everyone from the Brooklynite to the Parrothead. There’s two instances of the Maui Wowie, one in white and one in blue, and each featuring a different configuration of the pattern. Then there’s the Scavenger Hunt 5-Panel with all of the best boroughs most beautiful parts on display.

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234

Мишка x Medicom Toy 2012 Color Ver. 100% Be@rbrick ($25.00)

We’re not in Kansas anymore folks, and as promised our Be@rbrick model is getting the full color treatment. This thing’s a bonafide double rainbow. Just last December we let you know about our exciting inclusion in the 20th anniversary 23rd Series of Medicom’s iconic Be@rbrick’s. We had Lamour Supreme cook up a black and white design that featured all kinds of majorly monstrous Мишка imagery. The thing was a total blast to design, and no we’re taking it to the next level.

Available in our online store now, the Мишка x Medicom Toy 2012 Color Ver. 100% Be@rbrick is the perfect addition to your Be@rbrick collection, and will look especially snazzy next to its monochromatic counterpart. With vibrant tones like the magenta ears/brains, classic blue Keep Watch iris, and that crimson lightning bolt, this Be@rbrick is a real looker.

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234

Мишка Summer 2012 Collection Available Now!

May is officially winding down, the days are getting longer, and it’s been over 70 degrees for a few days in a row now. You all know what that means: Summer is here! And with it, as always, comes the Мишка Summer 2012 Collection, all of which is available for purchase in our Online Store right now.

In a pretty ingenious move on our part, we’ve focused this collection on summery items. Go figure. All the shorts, light shirts both of the button, tee, and tank variety, snapback & trucker hats alike, tote bags, and much more. Making ample use of classics like the Death Adder as well as new designs and patterns like Bang The Machine, Maui Wowie, and Scavenger Hunt, this collection is sure to please everyone. Check it out now, and anticipate the Lookbook next week.

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234

Looking for a little something extra to get you through this Thursday? Well, well, well, do we have just the thing for you. Over the past few weeks you’ve seen some selective previews of our Summer 2012 Collection, but we’re taking it into the next level now, way up into the clouds. The world is finally ready for the Summer 12 Lookbook Teaser Video! I’m no scientist, but it seems to me that this planet will never be the same again.

For this installment we headed to the Bay Area, enlisting Bloglin contributor and all around Мишка man Zachg to round up a who’s who in the San Francisco/Oakland scene. Decked out in all our brand new gear, these 9 artists hit the streets of The City with Brandon Tauszik there to shoot and edit the whole thing. From Мишка veterans Main Attrakionz to new friends like master twerker Chippy Nonstop, Antwon and Bad Slorp, and production duo Friendzone, the Lookbook has it all.

Whether you’re getting blazed at the scenic view with The Jealous Guys, crate digging with Anticon founding member Jel, skating with collective the Ontask Family, lounging out with Quelle Chris, or partying up with Trill Team 6, you can rest assured you’ll look great in something from Мишка Summer 12. Peep the video, start picking your favorite items, and lookout for the lookbook to drop next week. And oh yeah: the collection? It’s available now.

Cycotiks Starter Snapback

K.W. Crest Starter Snapback

D.A. Pinnacle Snapback

Cartoon Crest Snapback

Black Dog Trucker Hat

Мишка Summer 2012 Snapbacks Available Now!

Welcome back to preview town folks, where we’re continuing on down the line to one of my most favoritest categories, the Snapback! We took a look at our small run of New Era Fitteds already, but if you were wondering where all that extra hat creation energy went, well here’s your answer. We’ve got a bodacious bounty of hats for you this season, so many that we couldn’t even fit them all into this one preview. You’ll have to go into our online store – where they’re available for purchase right now! – to see them all.

Let’s take a closer look at a smattering of choices right now. I would say favorites, except they’re all my favorites. To go along with our Cycotiks B-Ball Jersey, we’ve got the Cycotiks Starter Snapback. Nothing says swaggery outfit like aesthetic unity folks. This snapback features a nylon crown to make it stand out from the pack. Then we’ve got takes on two of our classic icons, the Keep Watch Crest and the Death Adder, here presented (in multiple color ways) with pinstripes and in the D.A. Pinnacle design, with bold wraparound text. A while back we introduced the Cartoon Keep Watch character, that cute little devil, and you know he’s making an appearance this season on a simple and summery snapback. Finally we have the Black Dog design, which in addition to being featured on that handsome trucker hat, will be a part of other items as well.

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234

Scavenger Hunt Tank

Tiger Camo Keep Watch Tank

Daydream Nation Tank

Cycotiks B-Ball Jersey

Beast of The East Tank

Another day another dollop of previews for our Summer 2012 collection. I took a left turn somewhere in there. It’s a Summer collection – y’know: for Summer – and so you know it’s going to be sporting some sporty tank tops that are as spiffy as they are splendid. Help me. You can see them all bunched up together there at the top, like an Olympic logo except instead of sucking it rules. Мишка: the whole world agrees on it.

Let’s get right into it with one of the new designs that we’re going to be featuring a lot in this collection, Scavenger Hunt. This pattern design has a great hand drawn look and shows off some of our favorite Brooklyn sights (check out the Simon riding a fixie) and we’re going to have it not only on this great tank, but also a poplin shirt AND a 5-Panel hat. Snazzy. For a more classic Мишка look, there’s the Keep Watch Tank, here with a Tiger Camo print. Aggressive. Speaking of an American Flag where the stars are purple weed leaves (walk with me…), here’s the Daydream Nation Tank. I love when we incorporate the stars and bars (our Amerikana items from years past are some of my faves) and this tank is the tops.

For all you sporty folk out there, we’re doing a basketball jersey again! Sweet! Let everyone know you play on the best team around, the Cycotiks! This jersey also comes in white, so you’re good to go, home or away. Finally – and I just love this one to bits – there’s the bestial allover printed Beast From The East Tank, that looks like it’s ready to rip from your chest and devour the head of your enemies. And that, my friends, is what Summer is all about. Look for them all soon!

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234

Keep Watch Rug ($50.00)

Is your floor game proper? Take a good hard look at the area around your feet right now, and make the tough admission: it could probably be doing a little better. Don’t worry, we’re always there to help out a friend. We’re like your friendly neighborhood Spiderman, except we give you more than one. Beat that Peter Parker. Beat that.

This new Keep Watch area rug is the best thing ever. Objectively. Look at how cute one of our office dogs looks on it. Yeah, we have multiple office dogs, and they’re all super cute. What of it. It’s 36” in diameter, so it can go anywhere from your bathroom to your kitchen to rolled up in your bed next to you because you love it so much. Your choice.

Мишка
350 Broadway
Brooklyn, NY
718-388-1725
—
Мишка LA
1547 Echo Park Ave
Los Angeles, CA
213-536-4234